We no longer need to talk about why digital transformation is important. But implementing it remains as challenging as ever — especially in the days of COVID-19. In this talk, George will share insights from ten years of research on the topic, including the award-winning book Leading Digital: Turning Technology into Business Transformation, and a newly published article The New Elements of Digital Transformation. Digital transformation is as much a leadership problem as it is a technical one. This presentation will help technology leaders to play your role in driving value from digital innovation.